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We bring
words worth.
Core Messaging – Brand Storytelling – Website Copy – Ad Copy – Product Naming – Tag Lines – Marketing Materials – White Papers – Press Releases – Video, Audio Scripts – Newsletters – Email Campaigns, Funnels – Lead Magnets – Books/Ebooks – Articles, Brand Journalism – Sales Presentations – Social Media Posts – Memes – Curriculum – Internal Communications – Stakeholder Communications – Original Music, Jingles – Ghost Writing – Speeches, Talks – Media Talking Points
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We’re very productive.
Short, Long-format Video Production – Explainer Videos – Podcast Production – Episodic Audio – Digital Look Books – Webinars, Courses – Interactive Online Experiences – Multimedia Events – Original Music Production – Broadcast Advertising – Digital Animation – Websites, Microsites – Online Surveys – Downloadables – Mobile Experiences – Live Presentations, Sales Meetings
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We do the homework.
Participation in Planning – Brand Analysis – Content Audits, Website Reviews – Competitive Research – Focus Groups – Trend Watching – Measurement, Tracking – Brand Affinity/Sentiment Surveys – Keyword, SEO Strategy – Internal Assessments, Collection of Feedback – Consumer Behavior Studies
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We make friends.
Micro-community Building Strategies – Content for Ongoing Community Engagement – Influencer Outreach, Interactions – User-generated Content Collection – Content for Qualified Lead Generation – Feedback Mechanisms – Content for Thought Leadership and Reputation Management – In-person Events – Targeted Media Relations – Strategic Partnerships – Brand Placements as Relates to Content Generation
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But we won’t do that.
We purposefully focus on content creation for organic and paid messaging. We don’t manage media buys. We don’t handle direct social media posting. We don’t maintain your CRM. We don’t oversee your SEO. Instead, we apply our deep experience and know-how to work in harmony with your team, maximizing everyone’s contribution with strategic content.
Choose Msg2Mkt.
What level of Content Marketing expertise do you need? Yeah, we offer that.
Foundations
One-time project fee
Professional consultation to help you DIY your Content Marketing program
Biz Review
Brand recommendations
Audience Review
Core Message Creation
Strategy Guidelines
AI and Tech Advisement
Team Training and Support
Best for solopreneurs, DIY marketers, small startups with limited budgets
Campaign
Multi-month project fee
A done-for-you Content Marketing campaign and launch support
All Foundations
—plus—
Competitive Analysis
Extended Strategy
Content Production
Launch Assistance
Post-launch Support
Performance Tracking
Great for SMBs and noncompeting agencies in need of content expertise
Partnership
Minimum 8-month contract
Ongoing, integrated Content Marketing leadership
All Foundations
All Core
—plus—
Ongoing Content Production
Performance Tracking
Strategic Development
Proactive Consultation
Team Leadership
Ideal for businesses ready to bring on long-term, integrated expertise
Project
Individual project fee
Creative content production
Initial Consultation
Content Production
Examples of Content Types:
– Blogs, White Papers
– Videos
– Podcasts, Audios
– Books/Ebooks
– Online Learning, Webinars
– Email Marketing
– Infographics
– Quizzes, Surveys
Excellent option for busy in-house teams that need top-level creative support
Real Talk
Do you need Msg2Mkt in the age of AI? Heck to the yes.
Generative AI is a tool, not a replacement, for human intelligence and talent.
Under the guidance of our masterful writers and producers, AI becomes a nimble associate, amplifying the smarts, savvy and artistry we bring to the equation. In all instances, we wield this powerful tool ethically so your content is completely original and authentic to your brand. (Originality is one of our core values; it’s a huge deal to us.)
Over time, we strategically train the AI so we and/or your team can use it to take your Content Marketing further than ever before. It’s part of our (r)evolutionary process.
Connect with Irene Williams and follow our biz page to stay up-to-date with the latest.
Podcast
Listen to Confirm Humanity, and discover “how to be human in a digital, AI-driven world.”
Learning
Read Message2Marketers newsletter for current marketing trends, tactics and takeaways.
Contact
Email us anytime. hello@msg2mktllc.com
We hope to hear from you soon!